Why People Are Moving to Sioux Falls, South Dakota

Discover What’s Fueling the Growth in South Dakota’s Fastest-Growing City

Sioux Falls, South Dakota, is quickly gaining national attention, and for good reason. With its booming economy, family-friendly neighborhoods, and small-town charm paired with big-city amenities, it’s no surprise that more and more people are making the move to this Midwestern gem.

If you’re wondering what makes Sioux Falls such a magnet for newcomers, here are the top reasons people are choosing to call it home.

1. A Strong and Stable Economy

Sioux Falls boasts one of the most resilient and diversified economies in the Midwest. The city is home to thriving sectors, including:

• Healthcare (Avera Health and Sanford Health are major employers)

• Financial services

• Manufacturing

• Tech and telecommunications

• Retail and hospitality

With a low unemployment rate and pro-business climate, the job market remains strong, making it a top destination for both young professionals and families.

2. Affordable Housing and Cost of Living

Compared to national averages—and especially when stacked against coastal cities—Sioux Falls offers significantly more home for your money. Whether you’re looking for a charming starter home, new construction, or something in between, this city delivers real value.

Why affordability matters:

• Lower home prices mean smaller mortgages

• Property taxes are reasonable

• Day-to-day living expenses (like groceries, gas, and healthcare) are below the national average

This affordability makes Sioux Falls especially appealing to first-time buyers, retirees, and remote workers relocating from higher-cost areas.

3. A Safe, Family-Friendly Environment

One of Sioux Falls’ biggest draws is its reputation for being safe, clean, and community-focused. Families love the welcoming neighborhoods, strong public schools, and abundance of activities for kids.

Family-friendly features include:

• Excellent school systems and youth programs

• Numerous parks, playgrounds, and green spaces

• An expanding network of bike trails and recreational paths

• Low crime rates compared to similarly sized cities

4. A Thriving Downtown and Cultural Scene

Downtown Sioux Falls has seen a major revival in recent years. From boutique shops and locally owned restaurants to public art and lively festivals, the heart of the city is bursting with energy and character.

Highlights include:

• Falls Park and its iconic waterfalls

• The SculptureWalk public art installation

• Levitt at the Falls outdoor concert series

• Art galleries, breweries, coffee shops, and more

Whether you’re a foodie, art lover, or someone who enjoys a walkable urban experience, downtown Sioux Falls has something to offer.

5. Outdoor Recreation, All Year Long

If you love the outdoors, Sioux Falls won’t disappoint. The city is surrounded by natural beauty and offers four-season fun for every type of adventurer.

Local favorites:

• The 29-mile Sioux Falls Bike Trail loop

• Kayaking and fishing on the Big Sioux River

• Snowshoeing, sledding, and winter sports in area parks

• Day trips to the scenic Black Hills or Palisades State Park

With its accessible outdoor spaces and active lifestyle, Sioux Falls makes it easy to stay connected to nature—without leaving the city.

6. A Community That Feels Like Home

More than anything, people who move to Sioux Falls fall in love with the people. The city is known for its welcoming spirit, strong sense of community, and Midwestern hospitality.

Residents take pride in:

• Supporting local businesses

• Getting involved in neighborhood events

• Volunteering and giving back

• Helping newcomers feel like part of the community

Final Thoughts: Is Sioux Falls Your Next Move?

Sioux Falls, SD, offers a rare blend of opportunity, affordability, and livability. Whether you're looking for a fresh start, a new job, more space for your family, or a better quality of life, this city checks all the boxes.

At Discovery Real Estate Co, we know the Sioux Falls market inside and out. Whether you're relocating from across the country or just across town, our local experts are here to help you find the perfect place to call home.